HERITAGE
'HERITAGE' is the name of the brand I created as part of my final major project.
​
The HERITAGE brand is a collective experience providing not only unique and specialised British clothing but a story with every garment. Under the brand ' HERITAGE ' there is a commercial line called ‘THE HERITAGE EFFECT’.
​
For an in depth brand analysis of 'HERITAGE' please see my look book link below.
- graduate portfolio
HERITAGE
HERITAGE takes pride in evolving iconic British garments such as, double-breasted blazer and tailored trousers, which are still so relevant in today’s stories. Our range of unique and inspiring garments are standing up for social changes that have found struggles in the past, present and may still in the future. As well as having inspired traditional garments we also provide a variety of innovative leather accessories and a unique range of finishing’s.
​
Please see below for a brief example of the branding produced for my final major project.
THE HERITAGE EFFECT
When starting my commercial project I was keen to extend the HERITAGE brand into a new line.
'THE HERITAGE EFFECT’ is the commercial line under the HERITAGE brand. Every collection is inspired by a true story within the public eye. The chapters within are stories that are still so relevant and yet to be solved. The eccentric style of heritage has been altered to suit a whole other element of 'his' life. 'THE HERITAGE EFFECT' aims to produce eye catching streetwear design with influences from sports to music.​​